Business people aren't stupid. They know that the public will do the advertising for them. The boat show charges $10 a head. Even those who have little or no income are expected to hand over some jack. Seniors and children can fork out $8 and $5 respectively. Children under 6 are not charged admission since they cannot grasp the concept of free enterprise. They think the world and everyone in it should cater to them. They're all in for a rude awakening once they've lived a year past their fifth birthday.
An interesting item that was pitched at this year's show was the Firebuoy. This is a floating lightweight aluminum fire pit! You can have a barbecue or campfire right on the water! I don't know about you, but every single time I'm boating, or canoeing, or swimming, or even sitting in a hot tub, I think. "Gee-whiz. Why can't I have a barbecue or a campfire right here, right now?"
Everybody sing: "Smoke on the water... "
Incidentally, do they pronounce it Fire-boo-ee or Fire-boy? Personally, I like the pronunciation that rhymes with gooey. When someone pronounces it "boo-ee", then I'm certain as to what they're referring to. But if someone says there's a buoy out in the water (and pronounces it "boy"), then I'm likely to start running around looking for a life-boo-ee to throw to the boy who might not be very boo-ee-ant.
But back to the subject of advertising. I can see that publicity, promotion, and plugging is what my blog needs. I must get out there and beat the drum for my interests.
The Oscars were televised last night. If I'd had the foresight, business acumen, moxie, and moolah, then I might have flown out there and tried to convince one of the attendees to stroll down the red carpet with an official item of Snow Shoveling In Canada Evening Wear ®.
As well — being the author of such a noteworthy blog — I could probably have obtained a press pass and interviewed a few of the celebrities. I've heard some of those interviews. The hard-hitting attack style of questioning demonstrated by Mike Wallace is not required. You just need a microphone and the right amount of smarm.
Maybe next year. Oh buoy, I can hardly wait!
